Overview

Client

TNT/ Smart Communications

A brand story was told through a powerful product demonstration using people that can push TNT’s service to its limits - the vloggers. These content creators from across the country used one TNT sim, one phone to prove the strength and reliability of TNTs signal through a series of travel live streams on TikTok. This immersive online experience not only achieved great business results for the brand, it set a Guinness World Record for the Longest Travel Livestream.
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2024 Gold

Best Branding Campaign

2024 Bronze

Brand Experience: Creativity in Engagement

Longest Travel Livestream

2018 Gold

Innovation in Content Marketing/ Brand Editorial

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COMBINED VIEWS

112 Million+

PREPAID LOADING INCREASE

8.40%

SUBSCRIBER GROWTH

4.21%

ENGAGEMENT RATE

2,528.91%